AdMetrics Pro Report
Generated on 12/21/2025
Campaign Goal: DIRECT SALES
Total Budget: $100
AI Campaign Strategy
For a direct-sales goal with a limited $100 budget, platforms with the lowest Cost Per Click (CPC) are prioritized to
maximize the number of potential conversion opportunities. TikTok, Quora Ads, and Brave Ads provide the most
efficient entry points, offering the highest volume of traffic for the investment.
Actionable Recommendations:
• Allocate the majority of the $100 budget to TikTok to capitalize on its exceptionally low $0.19
CPC, which could yield over 500 clicks.
• Utilize Quora Ads to target users based on specific questions or interests related to the
product, maintaining a low CPC of $0.45.
• Avoid high-cost platforms like LinkedIn or Google Search for this specific budget, as their
high CPC rates would result in too small a sample size to achieve meaningful sales data.
Detailed Platform Comparison
Platform Avg CPC Avg CPM Proj. Impressions Proj. Clicks User Base
Google Search $2.32 $38.40 2,604 43 4300M
Facebook $0.94 $14.90 6,711 106 3000M
Instagram $1.23 $12.00 8,333 81 2000M
LinkedIn $5.26 $33.80 2,959 19 950M
TikTok $0.19 $10.00 10,000 526 1200M
YouTube $3.21 $9.68 10,331 31 2500M
Snapchat $0.64 $8.12 12,315 156 406M
Quora Ads $0.45 $6.50 15,385 222 300M
Reddit $0.75 $5.00 20,000 133 430M
Pinterest $1.50 $8.00 12,500 67 480M
Twitch $2.10 $10.50 9,524 48 140M
DuckDuckGo Search $1.15 $18.00 5,556 87 100M
Brave Ads $0.50 $7.50 13,333 200 60M
Nextdoor $1.80 $12.00 8,333 56 88M
Stack Overflow $4.50 $25.00 4,000 22 100M
Carbon Ads $2.50 $4.00 25,000 40 10M
EthicalAds $1.20 $2.00 50,000 83 5M
Substack Sponsor $12.00 $45.00 2,222 8 500K
Platform Avg CPC Avg CPM Proj. Impressions Proj. Clicks User Base
Podcast Host-Read $15.00 $25.00 4,000 7 50K
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